Use cases

Brand monitoring for SaaS startups and indie founders

Early-stage SaaS products get discussed in places Google Alerts does not look: a Hacker News comment, a Reddit thread asking for alternatives, a YouTube review. EchoMention finds them and sends one digest a day, at a price that makes sense before product-market fit.

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#mentions Example digest

EchoMention · Acme
14 new mentions in the last 24 hours, 2 negative

5 positive 7 neutral 2 negative

  • Acme outage hits EU customers for two hoursnegative
  • Show HN: Acme, open-source feature flagspositive
  • Moved our team to Acme, setup took five minutespositive
  • Acme vs Flagly for a small team?neutral
  • Acme review after three monthsneutral

What founders use it for

  • Answering questions and complaints about the product while the thread is still active.
  • Finding “alternative to X” threads where your product belongs in the answer.
  • Watching competitors: launches, outages, pricing complaints.
  • Collecting quotes and testimonials from positive mentions.

A typical Pro setup

5 keywords cover a product name with its spelling variants and domain, two competitors and a category phrase. Turn on Hacker News, Bluesky, YouTube, Google News and Web search with reddit.com, connect Slack, and you have the whole picture every morning for $19/month.

How EchoMention works

  1. Add keywordsBrand, product, competitors, with spelling variants and exclusions.
  2. Pick sourcesNews, RSS, Hacker News, Bluesky, YouTube, Telegram channels, web search.
  3. We match and scoreDuplicates removed, every mention marked positive, neutral or negative.
  4. Get the digestIn Slack, Discord, Telegram or e-mail, at the hour you choose.

When you hear about a mention

  1. FreeWeekly e-mail digest: Google News and Hacker News, 1 keyword.
  2. Pro and BusinessDaily digest at the hour you pick, every source, every channel.
  3. Business instant alertsNegative mentions checked every 30 minutes and sent right away, up to 5 per hour.

Frequently asked questions

Is there a free plan?

Yes. The Free plan monitors 1 keyword on Google News and Hacker News and sends a weekly e-mail digest, with 7 days of history. No credit card is needed. Pro ($19/month) adds every source, a daily digest and Slack, Discord and Telegram delivery.

Do spelling variants count as separate keywords?

No. A keyword has a list of terms (spelling variants, domain, handle) and a list of exclusions; it counts once against your plan's limit.

How does Reddit monitoring work?

Through the Web search source (Pro and Business): EchoMention queries the Brave Search index with site:reddit.com, so it does not depend on Reddit's API, which Reddit is closing by March 2027. New threads usually appear once the index has picked them up, typically within a day, so it is not real-time.

Does EchoMention monitor X/Twitter, Instagram or TikTok?

No. EchoMention does not cover X/Twitter, Instagram, TikTok, Facebook, LinkedIn. It focuses on news, blogs, Hacker News, Bluesky, YouTube, public Telegram channels and sites in the web search index such as Reddit, G2 and Trustpilot. If social networks are your main channel, a social listening suite is a better fit.

Start monitoring in two minutes

Free plan forever, no credit card. Pro is $19/month when you need every source and a daily digest.

Start monitoring for free See pricing